WonderWeb :: Felicity Evans

My name is Felicity,

I've been producing websites for 9 years now and I'm still learning how to do it better.

I started out as a Communications Manager which was a great place to begin. The web was always a way to speak to people, but somewhere in its early development it got caught up in technical considerations which stifled the message. Fortunately we seem to be back on track now and everyone is back to talking about "content" but as with every revival it's been re-branded to make itself appear more modern.

In the interim I learned how to code websites, first with tables (eek!) and then with semantically structured HTML and CSS. Since then I've picked up a bit of jQuery (or fool-friendly JavaScript as I like to think of it) and a whole lot of nous. Yes, nous, that technical term for common sense which isn't quite so common.

Now I dabble in user experience bringing a very practical approach (stemming from my understanding as an Interface Developer) to everything I work with. You'll often find me proposing solutions to various problems, but not until I've asked an awful lot of questions!

So that's it really, starting with content and ending with the user - as indeed every website should.

Want to know more?
Download a copy of my CV to fill yourself in on all the gory details.

The web excites me,

and sometimes I get so excited I just can't keep it to myself. Here's a collection of some of the articles I've written for different publications. Please take a look, have a read, and let me know your thoughts.

July 2011, Smashing Magazine

Email Is (Still) Important And Here Is Why

Has the emergence of social media sounded the death knell for email as a form of marketing? I believe not, in this article I outline the reasons we should still be taking email seriously.
January 2011, Smashing Magazine

Falling for HTML5: Finding love in the little things

HTML5's big achievements have been celebrated but it is the small additions to the spec that will make a difference in the way we each code.
October 2010, Smashing Magazine

When a thousand words is worth a picture

When a thousand words is worth a picture The design process doesn't end with a display board, we must understand how to communicate designs verbally too.
August 2010, UXBooth

Getting to Grips with Content

A call to take our content more seriously.
August 2010, UXBooth

Ocado: Delivering on User Experience

A case study of internet grocery delivery service Ocado which highlights user experience lessons we can apply to our own projects.

The fruits of my labour.

Let's face it: your own website is like a poor sibling of the work you actually get paid to do. It gets none of the attention and so may end up being bullied because it just doesn't fit in.

If you want a better idea of my skills you really need to take a look at the sites I've built for other people. Here's a selection which I'm proud to say I've worked on.

I've worked for great people.

Directly, or as part of a larger team, I've had some opportunities to work with some amazing companies. Here's just a taste of who I've been able to help:

Single malt Scotch Whisky, produced since 1824.
Providing services and funding to sport in England.
Public stop smoking campaign from the NHS.
Global PR company with with 79 offices in 44 countries.
A collection of eleven luxury hotels in six majors cities.
London museum displaying a mixture of medical artifacts and original artworks.
Automobile manufacturer based in the Czech Republic.
One of Australia's most popular talk-back radio stations, the number one station in Sydney.
Industry funded association representing all segments of the timber industry.
Group of member-based industry associations representing timber and building material merchants, suppliers, manufacturers, wholesalers and timber importers.